We specialize in helping and showing our customers how to develop Customer-Centric Companies.
We utilize “Best-to-Next” Practice thinking aligned to agile change frameworks, tailored to the needs of the GCC region.
We focus on blending Data-Centric CX (setting the foundations) with People-Centric CX and world-class education as our differentiator.
This capability can become yours as well.
We use the latest thinking and techniques to go beyond “best practice” into next practice. Creating a competitive edge to deliver world class customer experience. Identifying success strategies that go beyond your competition.
Our delivery frameworks and approaches are aligned to the needs of the GCC. Our delivery is people and educational centric. We use a combination of consulting specialists who are multi-lingual. We have strategy, delivery and training case studies across the GCC.
A rigorous VOC framework aligned to Journey Mapping and continuous improvement is a foundation start point. The application of people centric design, delivery & education is the silver bullet differentiator for building customer centric companies.
The Customer Experience & Service Association Middle East is a not-for-profit body offering conference, awards and membership services. This enables people and companies to collaborate, inspire and share ideas.
Complementing education with delivery allows accountable business teams to take responsibility, own & drive customer centric change. Our multi-level certifications enable you to design industry leading solutions in a matter of hours even in industries where there is no prior knowledge.
Customer centric change does not end when delivery is completed. We offer access to a full range of added-value resources including our Knowledge Bank, online training school, Game changer GCC - the video podcast, - -launching soon
The CXSA Customer Centricity Framework is a robust, outcome-driven framework used to build a customer-centric organization. This goes considerably further than creating improved customer experience, which, while beneficial, would benefit from pushing the customer agenda to more center stage, i.e., the core of the business.
Defining a Customer-centric organizational strategy, harmonizing 5 levels of outcomes, and prioritizing initiatives.
Optimization & customer alignment of processes, supporting technology, structures, product/service design.
The key building blocks that are critical to aligning people, priorities, behavior, and focus to increasingly customer-focused operations.
Customer-centric strategies aligned to practical delivery roadmaps.
Voice of Customer, Research, Ethnography, Outcome driven Insight.
Values, behaviours, beliefs & operationalisation. Winning hearts & minds
Multi-level Certifications
Immediately applicable Techniques
Best to Next Practice
Solving problems with Innovation
Creating new opportunities
Building enhanced services, products & propositions
Agile project management.
Assisting & accelerating customer centric change.
